If you’ve been scrolling Instagram lately, you’ve probably seen viral videos of Elon Musk shopping at IKEA or Taylor Swift making burritos in space. No, these aren’t real, they’re 100% AI-generated. And the best part? You don’t need to show your face, have any followers, or even touch a camera to start doing this. In this blog, I’ll show you how to launch a faceless Instagram theme page using AI and how to turn those posts into real money. Let’s get into it.
Why Faceless IG Pages Work in 2025
Most people assume you need to be the face of your content to build a personal brand. That’s not true anymore. Faceless pages are blowing up because:
- People love weird, surprising, or funny content.
- They’re easy to scale, you can automate most of it.
- You can run multiple pages without ever filming anything.
This strategy works especially well if you’re focused on public figures like celebs, CEOs, or internet personalities doing things they’d never actually do. The mix of familiarity and absurdity catches people’s attention fast. And with AI tools, this type of content is easy to make.
Step 1: Generate Viral Content Ideas with ChatGPT
Start by opening ChatGPT and entering this prompt:
“Give me 20 content ideas for faceless IG Reels showing famous people doing strange, unexpected, or out-of-character things.”
You’ll get a list of ideas like:
- “Elon Musk trying to start a food truck”
- “Kim Kardashian doing parkour in NYC”
- “Mr. Beast as a kindergarten teacher”
These work because they blend a recognizable figure with a totally unexpected scenario, which makes people stop scrolling.
Step 2: Turn Your Ideas into AI-Generated Images
Next, take one of your ideas and ask ChatGPT to create an image. You can say:
“Create an image of Elon Musk pushing a shopping cart inside IKEA. Make it realistic and high quality.”
If you have image generation enabled or you use a tool like MidJourney or DALL·E, you’ll get back a wild but visually sharp image. ChatGPT’s image tool is improving at rendering human details, such as hands and logos, which makes these visuals look even more realistic. This image will be the visual base of your Instagram video.
Step 3: Add a Voiceover Using Eleven Labs
A talking picture is way more powerful than just a still shot. That’s where Eleven Labs comes in. You can use their prebuilt voices or upload your own script and generate an AI voice. Their “Brian” voice is a favorite because it sounds human and has a viral tone to it.
Here’s what you do:
- Type a short voiceover script (about 60–80 words).
- Upload it to Eleven Labs.
- Download the voiceover in MP3 format.
Keep it casual, like a narrator giving commentary. Think: “You won’t believe what Elon Musk just did at IKEA…”
Step 4: Animate the Image with Cling AI or HeyGen
Now that you’ve got a voiceover and an image, you need movement. Cling AI lets you import your image and animate it based on your chosen prompt.
Example:
“Make Elon’s head move left to right and mouth sync with the audio.”
Or use HeyGen to make an AI avatar “speak” your voiceover. Just know that if you’re cloning voices, less facial movement is better, too much and the avatar starts to glitch or “hallucinate.” This step turns a still image into a scroll-stopping video.
Step 5: Edit the Final Video
Use simple editing tools like CapCut, DaVinci Resolve, or even Canva Video.
Here’s your basic layout:
- Hook text at the top (“Elon Musk got kicked out of IKEA?”)
- The animated image or avatar
- Subtitles or captions synced with the voiceover
- Your handle or watermark in the corner
Keep videos under 30 seconds and make the first 2 seconds attention-grabbing.
Step 6: Post and Repeat
Start by posting 1 video per day. Use high-performing hashtags in your niche and study what’s trending on other AI or meme pages. Use Instagram Insights to track what’s working.
After 10–15 posts, you’ll start to see patterns in views, shares, and saves. Double down on what works.
How to Monetize a Faceless IG Theme Page
Once your page gets traction, you can monetize it in several ways:
1. Sell Ad Creatives
Brands looking for viral ad creatives love these types of videos. You can offer to make them AI-generated influencer content for their own ads.
2. Drive Traffic to Another Offer
Add a link in bio pointing to an affiliate product, digital download, newsletter, or lead magnet. If the content fits the offer (like Elon fans clicking on a tech newsletter), it converts.
3. Brand Deals
As your page grows, you’ll attract sponsors who want to tap into your unique audience.
4. Sell the Page
You can flip the IG page to a brand, meme account buyer, or niche business once it gains a following.
5. Launch Multiple Pages
Since this is faceless and automated, you can clone the process across multiple themes sports, celebrities, billionaires, tech moguls, even pets.
Why Use 100% AI for This?
- No need to film or show your face.
- Tools are cheap or free to start.
- Fast turnaround (1 video = under 30 minutes once you get the hang of it).
- No need to be a designer or editor.
This is one of the fastest-growing side hustles because it’s scalable, low effort, and has high viral potential.
Final Thoughts
Faceless Instagram theme pages using AI content aren’t just a gimmick they’re a proven way to build attention and income in 2025. If you stay creative, consistent, and data-driven, you can turn one wacky video into a brand, a funnel, or even a full-time income.