Nowadays, selling products online is becoming a norm, with the buyer’s purchase decision dramatically changing. More and more people prefer online shopping over traditional shopping. However, consumers do extensive research online before making a purchase. That’s why you must have ideal strategies that enable potential customers to find you.
Selling direct products online enables you to expand your reach. You’re no longer limited to the number of clients visiting your brick-and-mortar store, but you can reach customers globally, increasing your profit margins. Samcart is an upgraded, sleek, intuitive shopping cart platform that makes it easy for clients to purchase your products. Before investing in this powerful tool, here’s all you need to know.
Overview
Samcart is a platform that enables you to sell your products and services online and make more sales. It was founded in 2013 by two brothers, Scott, and Brian Moran, and since then, it has advanced into an all-in-one online business tool. It enables you to focus on the product level rather than the store level, which increases the visibility of your products, converts more visitors into loyal clients, and enhances your order value.
Ideally, Samcart simplifies the checkout process and enables you to display your products on an elegant one-page funnel. The checkouts are designed and tested to boost conversions. They guarantee you an increase in conversions once you leverage them. The Samcart app enables you to create sales pages and shopping carts and process payments.
On top of that, the app enables you to sell anything online, including physical and digital products, services, and courses. If you’re a course developer, you can benefit from Samcart’s membership website builder and direct your new clientele into a members section. You can display other products via a cross-selling feature when they’re inside and increase your sales. You can sell your products on a regular subscription, one-off cost, or provide a payment plan to your clients.
Pricing Options
Samcart has three pricing options, each offering unique features. Therefore, ensure you know all the features to choose a plan that’s right for you. The options are outlined below:
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Launch
Samcart launch costs $59 monthly and $39 per month when billed annually and provides one admin user. Other features include the following:
- Flexible customer billing options
- Standard integrations
- Weekly webinars
- Regular email support
- Dashboard and sales reports
- Samcart branding
- Drag and drop template builder
- Custom domains
- Limitless pages and products
- Free SSL certificate
- Car abandonment conversion
- Affiliate center
- Subscriptions
- In-built B testing
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Grow
This option costs $79 monthly when billed annually or $119 when you choose a monthly subscription and provides all the features in launch plus the following:
- Post-purchase upsells
- Customer management
- Pre-purchase Add-ons
- Custom checkout fields
- Improved subscription cancellations
- Diverse payment options
- Advanced Reporting
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Scale
The Samcart scale option is the most advanced plan and offers all the features in Growth plus:
- CRM integrations
- Admin user roles
- Client self cancellations
- Subscription saver
- Custom integrations
- Cart abandonment
Since this option offers more advanced features, it costs more than other options. A monthly subscription costs $299, while an annual subscription it’s $159 monthly.
Samcart Pros
Below are some advantages of using Samcart:
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You Can Access Free Training
Samcart offers free online training from actual customer support specialists, informative blog posts, and help articles with a button click.
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Boosts Conversions
Samcarts one-click upsells, bumps, crosells, and checkout templates are developed to enhance conversions. Therefore, by using this tool, you’ll see an increase in your sales.
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It’s Easy To Use
Samacart has a user-friendly interface, and anyone with little experience can use it successfully.
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Provides A Safe And Secure Shopping Cart
Samcart provides SSL encryption solutions. This ensures your connections are safe and hinders hackers from accessing or changing your customer’s information.
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Offers Outstanding Customer Support
Samcart offers 2/7 customer support, and you can quickly get help whenever an issue arises. Additionally, their team of experts will get back to you instantly and provide solutions to your queries.
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Offers Several Features
Undeniably, Samcart offers numerous features compared to other platforms. Therefore, you’re sure to find the features that perfectly meet your needs.
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Provides Numerous Customizable Templates
Samcart allows you to personalize your templates to your taste and liking. You can add your brand’s colors to the background, header, footer, etc., on your preferred template with just a few clicks.
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Offers Several Payment Options
Samcart enables you to provide various payment options on your checkout pages and increase your conversions. With these different options, your clients can have the freedom to select their preferred payment methods, which enhances their satisfaction.
Cons
Everything that has advantages comes with drawbacks. Below are some Samcart cons:
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Samcart Is More Expensive Than Other Platforms
Due to the numerous features it offers, Samcart’s costs are high; however, this cost is worth it.
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No Vital Tracking Features
The Samcart affiliate center doesn’t have vital tracking features for affiliates.
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Lacks Inbound Marketing
Samcart doesn’t have a built-in way to attract customers to your business. There are no high-end PPC features, email, or blogging. This means that you have to integrate other features to market your brand.
Samcart Top Features
One of the reasons Samcart is rapidly gaining popularity is due to the various features they offer. These features will go a long way to boosting your sales. Some of the significant features include the following;
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Checkout Pages
Samacart has numerous professionally designed templates. The good thing about these templates is that they have been used and verified by other marketers, so you don’t have to design and test your pages. Additionally, they all have testimonials and assurance that give your clientele the tranquility to enhance your conversions.
After choosing your checkout page, you can seamlessly personalize it by adding your favorite color to the headers, footers, etc. Also, you can select the fields you require and custom bullet points to describe your products. Samcart’s pages are mobile responsive, offering a better user experience for mobile users.
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One-Page Checkout
This is one of the unique features that enable you to add numerous payment options to one checkout page. It’s essential to keep your visitors on a single page as they check your products and decide to pay. Customers may give up and fail to complete the checkout process when they have to go to a different page to make their payments.
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One-Click Upsells
An upsell is a method that enables you to augment your average order value. Samcart makes this strategy smooth by providing upsells where customers have to click on a single button to make a purchase.
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Cross-Selling Bumps
Cross-selling is an approach to selling products that are connected to the ones your clients already have. This boosts customers’ loyalty and makes them feel understood. Additionally, it results in greater convenience and augments your earnings.
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A/B Testing
Samcart’s A/B testing functionality lets you know what’s or isn’t working for your business. With this feature, you can split-test your carts and sales pages. Besides that, you can split-test your descriptions and separate upsells with different checkout pages, titles, offers, etc. This enables you to modify the elements of your cart and optimize it for maximum conversions.
Generally, A/B testing involves comparing two variants of a similar thing with a discrepancy in a known variable. Samcart gives you the statistics to track the performance of the two variables. It also helps you make more informed decisions to improve your checkout and product pages.
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Affiliate Center
The Samcart affiliate center enables you to develop a private sales team to boost your brand. Affiliates register, promote your products on your behalf and take a commission for any purchase due to their endorsements. This feature is simple, and the signup page is straightforward. If you don’t want to vet affiliates, you can ask Samcart to accept affiliates automatically.
You can use this feature to build affiliate programs like:
- Developing various links that can boost
- Allocating particular links to specific affiliates
- Setting custom commissions on separate products
- Allocating cookies to affiliates to monitor their sales
- Accepting affiliates manually or automatically
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Subscription Saver
The role of a subscription saver or dunning is to contact subscribers and request payment when the payment is rejected. Essentially, a subscription saver is an automated feature that connects with your clients and informs them when their payment didn’t succeed for particular reasons.
Primarily, other platforms treat a failed transaction as a client canceling, which means you’d lose lots of revenue. However, this isn’t the case for Samcart since it’ll continue charging a customer on autopilot till payments go through.
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Versatile Payment Option
Samcart provides several payment options, including coupons, subscriptions, and payment plans that enable you to boost your sales. With the payment plans, you can allow your customers to pay for their orders with time by offering different payment options for every product on a similar product page.
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Cart Abandonment
With Samcart’s abandonment feature, you can retrieve your sales by interacting with prospective clients who left without finalizing the payment on the checkout page. You lose a potential sales opportunity when a customer leaves without completing the checkout process. Fortunately, you can convert a prospective customer into an actual client by re-engaging. To achieve this, Samcart sends customized emails and texts to restore them. You boost your conversion rates, sales, and customer lifetime value and develop strong relationships with your clients.
Conclusion
Selling your products online has numerous advantages. However, the shopping cart you choose goes a long way to enhance your success. As outlined above, Samcart is one of the best platforms to select and boost your conversions. Although it may seem more costly, you’ll enjoy all the numerous features and be assured of seeing positive results in your conversion.